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PRODUCT DEVELOPMENT

In business and engineering, new product development (NPD) is the term used to describe the complete process of bringing a new product or service to market.

There are two parallel paths involved in the NPD process: one involves the idea generation, product design, and detail engineering; the other involves market research and marketing analysis.

Companies typically see new product development as the first stage in generating and commercializing new products within the overall strategic process of product life cycle management used to maintain or grow their market share.

These steps may be iterated as needed. Some steps may be eliminated. To reduce the time that the NPD process takes, many companies are completing several steps at the same time.

Most industry leaders see new product development as a proactive process where resources are allocated to identify market changes and seize upon new product opportunities before they occur.

Many industry leaders see new product development as an ongoing process (referred to as continuous development) in which the entire organization is always looking for opportunities.




CATIA

Using CATIA software

What it is – CATIA, which stands for Computer Aided Three-dimensional Interactive Application, is the most powerful and widely used CAD (computer aided design) software of its kind in the world. CATIA V5 is the leading product development solution for manufacturing organizations of all sizes. Apply its capabilities to a variety of industries such as aerospace, automotive, industrial machinery, electrical, electronics, shipbuilding, plant design, and consumer goods.


Why its better

  • Provides an integrated suite of Computer Aided Design (CAD), Computer Aided Engineering (CAE), and Computer Aided Manufacturing (CAM) applications for digital product definition and simulation

     
  • Addresses the complete product development process, from product concept specifications through product-in-service, in a fully integrated and associative manner

     
  • Facilitates true collaborative engineering across the multidisciplinary extended enterprise, including style and form design, mechanical design, equipment and systems engineering, digital mock-up, machining, analysis, and simulation

     
  • Enables enterprises to reuse product design knowledge and accelerate development cycles

     
  • Helps companies speed their responses to market needs and frees users to focus on creativity and innovation

     
  • Based on the open, scalable V5 archite
     


Who else uses it – The software was originally intended for the development of Dassault\'s Mirage fighter jet, but became a runaway success and was subsequently adopted by numerous well known companies world-wide, such as Boeing and IBM. The software was also famously used by architect Frank Gehry in his building of the Guggenheim Museum Bilbao.

CATIA is used by the automotive and aerospace industries for automobile and aircraft product and tooling design. There are thousands of companies the world over using CATIA. For every company that uses CATIA for product design, there are hundreds of suppliers to those companies that also use CATIA. CATIA is found in a variety of industries throughout the world. Some of these industries include; Aerospace, Appliances, Architecture, Automotive, Construction, Consumer Goods, Electronics, Medical, Furniture, Machinery, Mold and Die, and Shipbuilding. CATIA has played a major role in NASA\'s design of the Space Shuttle. The military, working with private industry, uses CATIA for the design of "jet-fighter" aircraft, aircraft carriers, helicopters, tanks and various other forms of weaponry.

What can it do – CATIA also incorporates specialized design software for disciplines such as wiring, sheet metal, and composite materials for aircraft. CATIA incorporates four separate products for designing electrical raceways, conduits, and wave guides. In the field of car design, CATIA has a specialized application for so-called class A surfaces that enables workers to start with points digitized from clay models and produce smooth mathematical surfaces for production of tools and inspection of finished parts. CATIA V5R9 incorporates 129 separate products, not including 3rd party applications.

What it’s used for – CATIA offers shape-modeling capabilities. CATIA V5R17 boosts innovation for product excellence - CATIA V5R17 extends end-to-end industry process coverage through major enhancements in 3D electrical harness flattening, and the increased efficiency of CATIA Machining NC programming and simulation. This significantly reduces overall manufacturing process time. New core styling enhancements allow for rapid exploration of design ideas while permitting last-minute styling modifications. Design productivity is significantly improved with a breakthrough auto-filleting capability that enables automotive powertrain and chassis designers to dramatically save time.